Flagship
ISHMAR Traders Expo
Our inaugural Nairobi expo, launched by Hon. Esther Muthoni Pasaris, brought together 150+ businesses and 3,000+ attendees.
Nairobi & Mombasa, Kenya · Founded 2023
Advancing inclusive growth through the Halal economy
ISHMAR Halal Traders Expo connects entrepreneurs, SMEs, investors and institutions through Halal certification access, exhibitions and business empowerment programs, with particular support for youth- and women-led enterprises.
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Editions of our expo
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Businesses at our flagship expo
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Attendees at our flagship expo
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Youth entrepreneurs trained
Milestone figures as of May 2025.
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What's coming up
Featured events
Conference
Corporate Halal Conferences & Summits
Thought leadership panels and seminars connecting Halal enterprises with policymakers and investors.
Empowerment
Youth & Women Entrepreneurship Forums
Business mentorship and skills training for youth and women-led SMEs entering the Halal economy.
Why businesses choose ISHMAR
ISHMAR doesn't just offer events — it provides transformation
Halal Compliance Expertise
End-to-end guidance for businesses seeking Halal certification and market access.
Corporate Event Management
Professional planning and execution of Halal-compliant conferences, summits and expos.
Market Access Solutions
Connections to investors, suppliers and Halal consumer networks across Africa.
Inclusive Empowerment
60% of our exhibitors are women-owned businesses, and we've trained 400+ youth entrepreneurs.
Who we serve
Businesses we work with
From food to fashion, health to services, our exhibitor mix reflects the full breadth of the Halal economy.
Our story
A platform built on purpose, from Malindi to Nairobi
ISHMAR was founded in October 2023 in Malindi, Kilifi County. Since our first major Nairobi expo in June 2024, we've grown into a platform serving startups, SMEs, youth and women-led ventures across the Halal economy.
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Months in operation
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Clients served
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Businesses on Halal certification linkage
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Thought leadership panels hosted
Milestone figures as of May 2025.
What exhibitors say
Trusted by the brands on the floor
★★★★★
"ISHMAR gave our brand real visibility and connected us with buyers we wouldn't otherwise have met. The certification guidance alone was worth exhibiting for."
Food & Beverage ExhibitorISHMAR Traders Expo
★★★★★
"As a woman-led business, the mentorship and training we received went well beyond the exhibition floor. ISHMAR invests in exhibitors, not just events."
Women-Owned Business ExhibitorISHMAR Traders Expo
★★★★★
"The forums brought together the right mix of policymakers, investors and entrepreneurs. It's clear ISHMAR is building bridges, not just running an event."
Youth EntrepreneurISHMAR Empowerment Program
10+ institutional partnerships
Partners and sponsors
Ready to grow with us?